You’ve heard of the open-concept kitchen. How about the open-concept bathroom? It may sound slightly scandalous, but the idea centers on creating a private, waterproof space. It includes all the elements of a luxe bathroom, according to Ferguson Bath, Kitchen & Lighting Gallery’s 2023 Trends & Influences IX(link is external) report.
The report called out “wetroom bathrooms” as a hot trend for 2023. The trend has been popular in Europe for years, but is now taking hold in the U.S.
Some characteristics of these bathrooms include an open-concept layout; a frameless, zero-entry shower; floor-to-wall shower tile; freestanding tub; floating vanity; and an ADA-accessible design, such as with the hardware and lighting, according to the report.
See some examples below of the wetroom bathroom from Ferguson’s report.
Photo credit: Signature Hardware and James Martin Vanities at Ferguson Bath, Kitchen & Lighting Gallery / Linear Vanity and Lentz FaucetPhoto credit: Kohler at Ferguson Bath, Kitchen & Lighting Gallery / Kohler Statement Wand HandshowerPhoto credit: Kohler at Ferguson Bath, Kitchen & Lighting Gallery / Kohler Veil WH ToiletPhoto credit: Kallista at Ferguson Bath, Kitchen & Lighting Gallery / Laura Kirar Freestanding Tub
Melissa Dittmann Tracey is a contributing editor for REALTOR® Magazine, editor of the Styled, Staged & Sold blog, and produces a segment called “Hot or Not?(link is external)” in home design that airs on NAR’s Real Estate Today radio show. Follow Melissa on Instagram and Twitter at @housingmuse.
By: Melissa Dittmann TraceyNAR Chief Economist Lawrence Yun draws the distinctions between today’s real estate market and that of more than a decade ago.
Many homeowners are still haunted by the 2008 housing crash when property values collapsed and foreclosures spiked. The memory of sudden catastrophe at a time when the real estate market had been riding high may help explain why 41% of Americans say they now fear a housing crash in the next year, according to a new survey from LendingTree.
Are their fears well-founded?
“It’s a valid question,” Lawrence Yun, chief economist for the National Association of REALTORS®, said Tuesday at NAR’s Real Estate Forecast Summit. “People are remembering the crushing and painful foreclosure crisis. So, it has become a key question: Will home prices crash after the strong run-up in prices across the country over recent years?”
At the virtual conference, where leading housing economists offered their 2023 forecast for the real estate market, Yun offered assurance that current dynamics are nothing like during the Great Recession. He pointed to several key indicators of how this market differs.
The labor market remains strong. In the last major housing downturn, there were 8 million job losses in a single year. Now there are virtually none. Though layoffs in the technology and mortgage industries are occurring, they haven’t accumulated enough to form a net job loss, Yun noted. A strong job market bodes well for housing’s future.
Less risky loans. Yun also noted the subprime loans that were prevalent during the 2008 housing bust are basically nonexistent today.
Underbuilding and inventory shortages. New-home construction prior to the 2008 crash was amounting to 7.65 million units annually. Today, it’s 4.6 million. Yun points to “a massive housing shortage” from a decade of underproduction in the housing market.
Delinquency lows. About 10% of all mortgage borrowers were delinquent on their loans in the previous housing bust. The mortgage delinquency rate is now at 3.6%, holding at historical lows, Yun said.
Ultra-low foreclosure rates. Homes in foreclosure reached a rate of 4.6% during the last housing crash as homeowners who saw their property values plunge walked away from their loans. Today, the percentage of homes in foreclosure is 0.6%—also at historical lows, Yun said. He predicted foreclosures to remain at historical lows in 2023.
Overall, the fundamentals don’t point to a housing market that is operating similarly to the 2008 cycle, Yun said. While home sales are slowing, prices remain up nearly 6% as of October sales numbers compared to a year ago. Also, inventory remains low, which will keep home prices elevated, Yun said. “The chance of a price crash is very small due to the lack of supply.”
Melissa Dittmann Tracey is a contributing editor for REALTOR® Magazine, editor of the Styled, Staged & Sold blog, and produces a segment called “Hot or Not?(link is external)” in home design that airs on NAR’s Real Estate Today radio show. Follow Melissa on Instagram and Twitter at @housingmuse.
By: Barbara BallingerSustainable design and warm, cozy spaces are on the rise in 2023.
While homeowners compile their holiday wish lists, we’ve compiled a list of 12 home and design trends experts think will be next year’s stars.
Architecture and design experts weigh in on what’s emerging in 2023. As the new year emerges, lifestyle changes due to the pandemic continue to hold strong. Cutting home expenses and conserving resources are top of mind for many. Move over, granite: These new countertop materials are coming in strong, and cozy comfort is taking the place of stark, minimalist design.
Home Office Updates
For many, hybrid work is here to stay, so home offices make the list, though changes are in order. Many crave some interaction, says Priscilla Holloway, a salesperson with New York City–based Douglas Elliman.
Architect Liz Peabody of Boston-based The Architectural Team says that open, partially open and glass-walled spaces are seen in houses as well as multifamily buildings’ common spaces and individual apartment units. Another change is that some offices are larger and have a window for a nice view, according to designers at The Plan Collection(link is external).
Why now? The pandemic changed how and where we work, and people are still figuring out what works best at home.
Induction Cooking
Though the change will be gradual, many homeowners are expected to switch to induction cooking from natural gas. Many are finding that their cookware is induction-safe, despite previously held beliefs, says Chicago kitchen expert Mick De Giulio of de Giulio Kitchen Design. Induction has many benefits: Water boils faster, food cooks quicker, and homeowners have more control of heat level calibration, he says. Additionally, the smooth surface is easier to clean.
Why now? Many cities are outlawing natural gas hookups in new homes and buildings to reduce fossil fuel emissions and better control environmental and climate challenges.
Eco-friendly Design
More real estate sites list eco-friendly design as a priority, from solar panels to energy-efficient windows, stronger builds that better resist severe weather, more tech features like programmable thermostats, gardening apps(link is external) and smarter, more environmentally friendly, hygienic toilets like Toto USA’s Washlet and bidet toilets. TOTO also manufactures domestically, reducing its products’ carbon footprints, says Bill Strang, president of corporate strategy, e-commerce and customer care.
Why now? More homeowners know the importance of sustainable design due to climate change reports, how fossil fuels damage the environment and the importance of preserving resources.
Cozier Comfort
Tough times call for an antidote, and many are seeking a dose of comfort within the walls of their homes. The ebb and flow of COVID-19 in conjunction with other stressors has people wanting to feel as though they’re wrapped in a warm hug, says Chicago-based designer Tom Segal of Kaufman Segal Design. He suggests doing so with patterned wallpaper on both walls and ceilings. A tactile touch also works, he says. Think big, upholstered headboards; ’50s and ’60s lounge-style sections to sprawl, watch TV or eat; and colorful tufted or handwoven area rugs that resemble art.
Why now? Collective stress levels are at an all-time high, and people are finding they need a respite from the constant barrage of information available because of the digital age.
More Natural, Personalized Interiors
The biophilic, natural look prevails in appeal because of the benefit nature provides. Homeowners want organic furnishings, live plants and warmer colors in the clay palette, says Gena Kirk, vice president of Design Studio at Los Angeles–based homebuilder KB Home. The latest iteration reflects interest in embracing memories through personalized design aesthetics that display mementos and heirlooms, Kirk says.
Why now? During the pandemic, homeowners opted for cleaner, minimalist interiors to set a clear boundary between personal space and the outside world. They now want to return to a new form of nesting, through an accumulation of textiles, warmer colors, new hardware and fabrics for a welcoming, natural environment to live, work and play, Kirk says.
Dekton and Neolith Surfaces
Every few years, a new countertop surface takes center stage as the best in terms of durability, sustainability, color or novelty. The latest “it” surfaces are newer “sintered” stones, a combination of minerals that form a solid surface that can’t be etched, scratched, burned or stained. Dekton and Neolith appeal because they resemble marble and other high-end surfaces and are resistant to fading, says Boston designer Jodi Swartz of KitchenVisions. Milwaukee designer Suzan Wemlinger adds that because the slabs are large, there’s less need for seams, and they can be used in outdoor kitchens without cracking in extreme temperatures.
Why now? New technology processes have led to the development of these stain-resistant, strong surfaces, and kitchen counter durability is nearly always top of mind for homeowners.
Affordable Design Choices
Instead of tempting buyers with fancy cabinets, finishes and appliances, more homebuilders are turning to affordability as a feature. “Good design is not about spending the most money but offering well-designed homes, sometimes without bells and whistles,” says Mary Cook, founder of Mary Cook Associates, a Chicago-based commercial interior design firm. Builders are displaying predesigned packages of cabinets, countertops, appliances and flooring that keep costs down. They’re also cutting square footage to show that buyers can live well in smaller homes, Cook says.
Why now? Higher interest rates have put a pause on buyer frenzy. “We went from crazy busy to crazy slow,” one homebuilder says. Now is the time to see how affordability and quality design come together.
Zero Emissions
Master-planned developments are taking the guesswork out of emission-free living. Developer Marshall Gobuty of Sarasota, Fla.–based Pearl Homes shows how with his 18-acre Hunter’s Point development, the first LEED Zero–certified community in the world, he says. “There’s no energy cost associated with the 86 single-family houses except for a $35 monthly maintenance fee from Florida Power,” he says.
Why now? With the pandemic and overall inflation, energy costs continue to soar. Also, sustainable development helps communities adapt to challenges posed by climate change and protects natural resources.
In Multifamily: More EV, Fewer Additional Amenities
Few multifamily buildings are constructed without an EV charging station, says architect Peabody. Developers are including a handful and leaving infrastructure available to expand the number. At the same time, they are devoting less square footage to amenities since younger generations are less inclined to pay for features they may not use, especially after seeing how the pandemic shut down facilities. What most still want are lounges, coworking spaces and outdoor areas to exercise and unwind, Peabody says. Pet parks and spas still make the list as well, says Cook.
Why now? EV stations are essential as more people switch to electric vehicles. Just over half of passenger cars sold in the U.S. will be electric vehicles by 2030, according to Bloomberg(link is external).
Walkable, Affordable Boomer Living
More efforts are underway to create more options for the enormous boomer cohort as they age(link is external). Many want to give up owning a car, live where their location has a high walkability score and cut living costs by living in smaller, energy-efficient homes. One example is developer David Fox’s Passive House building in Northampton, Mass., to be completed in 2024; it will eliminate 80% of typical energy needs to heat and cool and be built with sustainable mass timber construction, solar panels, a community garden and a bicycle shed. The building’s 70 apartments will average 1,200 square feet; share a gym, lounge and roof area to exercise; and limit rent increases.
Why now? Boomers are the largest aging community to date, and as the country ages, more emphasis on how elders live is needed now.
Fire-Resistant Modules
On the east coast, building structures to withstand Category 5 hurricanes and floods are in high demand. On the west coast, however, San Diego–based modular builder Dvele focuses on manufacturing fire-resistant steel modular houses. The company started with 500-square-foot homes constructed from a single module design and now offers 4,000-square-foot homes from seven module designs. All are also highly energy-efficient due to self-powered solar panels, says Kellan Hannah, the company’s director of growth.
Why now? The National Interagency Fire Center statistics show that as of last October, almost 60,000 fires burned 7 million acres, above the 10-year average of 48,000 fires and close to 6 million burned acres. Fires are only worsening, meaning construction must adapt.
What’s NOT Hot?
Several once-popular design choices are losing appeal, primarily because they require high maintenance or aren’t functional for today’s busy routines, says Gena Kirk with homebuilder, KB Home. She suggests letting go of these four in the year ahead.
High Pile Carpet
While soft, shaggy carpet styles make a statement, they are difficult to keep clean and aren’t practical, especially in households with kids and/or pets.
Gray Cabinets
Gray cabinets have been popular but are cooling off as more homeowners shift to warmer hues to make their spaces more welcoming.
Standard Subway Tiles
Standard-size white, horizontal subway tiles are still popular, but many now prefer larger 4-by-10 inch or 4-by-16-inch tiles that run vertically to draw eyes up and give an age-old design a fresh look.
Open Shelves
Most struggle with clutter, so even though some love the open look above, others are opting for the traditional closed cabinets since they find it easier to keep stuff concealed. These days there are countless custom interior organization systems to arrange contents in a neat fashion.
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If you’re thinking of selling, you’re probably planning to do a few minor improvements to make your property more appealing to buyers. That’s a smart idea.
So, what are the best small improvements to make? Here are a few ideas:
• Cabinet hardware. Upgrading the hardware on kitchen and bathroom cupboard doors and drawers can have a surprising impact on the look of those rooms. The best part is, this improvement is about as DIY-friendly as it gets! • Cover plates. If you have older light and electrical switches, replacing the cover plates with something more stylish can make a difference. It’s probably the simplest way to give a room a more modern look. • Countertops. Replacing kitchen or bathroom countertops isn’t cheap. However, it’s substantially less expensive than a full-on kitchen or bathroom renovation. And, new countertops make those rooms look refreshed. • Kitchen sink and faucet. If your current sink is old and stained, replacing it is a fairly simple improvement that will have a big impact. Also consider updating the faucet to further enhance the look of the space. There are hundreds of styles available. • Carpeting. Of all the types of flooring, carpets are the easiest and most affordable to replace. New carpets also create a clean and upgraded look. If you have old carpeting on the main floor or stairs, consider replacing it when selling. • Lights and fixtures. If you have old light fixtures in your home, especially in key areas such as the foyer and kitchen, your lighting may be dim. New fixtures will not only make those spaces more modern-looking and appealing, but the lighting will probably also be better too.
Finally, don’t forget one of the simplest and most effective improvements of them all: painting. A freshly painted room almost always looks more attractive to buyers.
Imagine you’re shopping for a car. You find one that’s a suitable model – a recent year and hasn’t been driven a lot. The price is right, too.
But, there’s a caveat.
The paint is worn off in several places. The driver’s seat upholstery is torn and requires repair. And, the tires needed to be replaced… a long time ago. Would you still buy it? You might. However, unless you enjoy fixing up cars, you’d probably hesitate to make the purchase. After all, in addition to seeing the car itself, you’re noticing the work that needs to be done to fix it.
The same holds true when selling your home.
The more “move-in” ready you make the property the more likely buyers are to become interested in buying it. Like when viewing a car, you want buyers to focus on all your home’s wonderful features, not on the repairs and updates that need to be done.
That being said, how important is it that your home be “move-in ready” when you sell?
That depends, in large part, on the market. If it’s currently a seller’s market in the neighborhood — lots of buyers but comparatively few properties for sale— getting your home move-in ready is less important. There is already high demand for your property. (However, getting all repairs done and staging your property effectively will still provide a significant advantage.)
In a buyer’s market, where there are more homes for sale than buyers, you’re in a competitive situation. So, anything you can do to give your listing an advantage is worth the effort. That includes making it as “move-in” ready as possible.
Will Virtual Staging Replace Traditionally Staged Rooms?
The business of home staging is under transformation. Though physical staging has long dominated the market, virtual staging is quickly becoming a go-to option, but whether it’s the better option depends on several factors.
Staging helps highlight a home’s space and architecture and appeals to the broadest buyer market.
Virtual staging is coming up quickly, offering a lower cost, more flexibility, and a shorter timetable than traditional staging.
Help sellers decide which option is best for them by looking at factors like budgets and timetables.
When Barb Schwartz introduced the concept of home staging in 1972, inspired by her background in theater, the idea was novel.
Instead of having buyers view rooms as homeowners had lived in them, salespeople removed any contents—from art to furnishings—that cluttered, dated, or personalized spaces. This purging made it easier to see a home’s architecture and scale. New buyers, it was thought, would have an easier time envisioning themselves in the space.
Traditional staging is a costly but effective way to showcase the architecture and potential of a room.
The concept gained a following, as well as sophistication in process, and led to a profession of trained specialists. With their arsenal of furnishings, baubles, and art, these specialists made a job of staging homes to sell. Sellers usually paid for the service, since many staged listings sold faster and for higher dollars than those not staged.
Staged homes continue to sell well, and the service is in great demand as a result. In the National Association of REALTORS® 2019 Profile of Home Staging, one-quarter of buyers’ agents said that staging increased the dollar value offered by between 1% and 5%.
When Demand and Competition Increase
Nowadays, staging has become almost de rigueur, and professionals with the skills are experiencing an uptick in business. Professional organizer Amanda Wiss of Brooklyn-based Urban Clarity added staging to her repertoire and has seen her business grow by 80% over the prior year.
A traditionally staged kitchen
An increase in the demand for staging also translates into an increase in higher expectations from the clients. To stay relevant in a competitive market, stagers have come to spend more time and money to fashion staged rooms that outdo one another. What’s more, stagers must have a well-rounded and working understanding of what’s necessary to fit a property’s architecture, location, and trending decor. From clean contemporary to mid-century modern, and farmhouse, stagers need to know it all, says Beth Franken, broker-associate with Berkshire Hathaway Home Services in Chicago, who earned staging credentials from industry trainer ASP.
The increased competition has also spurred stagers to charge more, sometimes 8% to 10% of a listing price, though this varies based on the work involved.
Wiss recently staged a listing in the New York City area with multiple bedrooms and charged in the mid-$20,000 range, and just like when the staging trend originally picked up steam, sellers are still paying for the service.
The Rise of Virtual Staging
Of late, staging has evolved to include the digital realm. Now, rather than physically staging each room in a home, virtual staging allows a company to use a program to map out the home and choose proper furnishings for the space. The increase in the virtual option is due in part to a few factors, including:
Advances in technology that produced more realistic results
The influx into the marketplace of millennials, who are more comfortable shopping online than any previous generation
The pandemic, which made looking at homes online more popular to keep everyone safe
More companies specialize in virtual staging nowadays, allowing salespeople or homeowners to pick from an expanding library of design choices. Want a mid-century modern room with Herman Miller furniture? Check. How about a modern Italian look? No problem.
In some cases, stagers digitally remove furnishings or decor like wallpaper. To make it clear to prospective buyers that the space might not look exactly as it does in the virtual staging, however, salespeople attach a “virtual design” disclaimer, so there’s no misunderstanding.
Cost-Friendly and Adaptable
Virtual staging offers flexibility new to the industry. The time saved over using a truckload of furnishings also makes it more sustainable, says Atlanta-based salesperson Christopher Matos-Rogers with Coldwell Banker. The price skews far lower than physical staging, spurring more practitioners to pick up the tab as part of a marketing budget, says Ilaria Barion, founder of Barion Design.
Since 2005, Barion has staged more than 50,000 properties and is focused on the luxury market. She switched from working as a physical to a virtual stager in part because of the specific needs required in the luxury space.
“Unless you’re going to spend a lot of money, the rental furnishings may cheapen a property’s look. The cost of luxury home staging has skyrocketed. It also takes time to assemble the furnishings,” says Barion. The sheer number of people searching for homes online—95% of home shoppers, according to a report from Properties Online—makes virtual staging a useful option.
Before virtual staging
Also, on the plus side, she’s found that virtual staging allows “you to do amazing things and fast—move in a baby grand piano, for example.” Her company charges per photo, taking into consideration the size of the room. Clients can expect prices from $49 to $399. If furnishings need to be digitally removed from the space, it charges between $20 and $90 per image. Additionally, and unlike in physical staging, Barion’s company typically delivers within a few days.
Thanks to virtual staging, Barion also offers a special custom staging service from scratch. With this service, she offers renderings, and she can offer an express service that’s less expensive for small dwellings.
After virtual staging
BoxBrownie.com, an Australian digital staging firm that also performs photo edits and redraws floor plans, charges even less—$24 per virtual image with a turnaround of 48 hours for a new design. It will remove images within 24 hours. The firm, the pitch battle winner at NAR’s inaugural Investment, Opportunity & Innovation Summit in 2018, also has a large inventory of photos in different styles, says Tabitha Thomas, general manager.
Some companies work both ways, as does Atlanta-based No Vacancy Staging. The company charges $39 per virtual photo if the salesperson or homeowner opts for self-service. If they seek advice, the cost is $60. It also offers a two-business-day turnaround and can provide an online quote and contract within 15 seconds, says co-founder Krisztina Bell. As different spaces in a home take on greater importance, it stages them, too, such as more outdoor areas, Bell says.
Virtual staging also offers the advantage of presenting variations on the same space to show flexibility. Throughout the pandemic, buyers have wanted to see that a space might function as a home office, classroom, or gym.
Choosing the Right Staging Option
While its popularity trends upward, not everyone’s convinced that virtual staging is always the best choice. Some experts recommend studying a potential hire’s portfolio to see if they offer adequate digital choices and professional quality software and photos that accurately portray dimensions, perspective, and scale, Franken says. “Some images look fake,” Barion says.
Traditionally staged bedroom
Conversely, some digital versions are so persuasive that, after seeing photos online and later entering the home, buyers are disappointed by seeing empty rooms or the seller’s furnishings instead.
“It may initially raise buyers’ expectations and set them up for a let-down when they see rooms in person,” says Kristie Barnett, whose Nashville firm, The Decorologist, runs in-person and online staging seminars through her Expert Psychological Staging firm.
In contrast, she feels that traditional staging makes spaces appear larger and more valuable. “Done properly, it puts the emphasis on the selling points (the architecture) rather than the decor, and helps buyers know how their furnishings will fit by seeing how comparable items look,” she says.
Which route to go may also depend on the age of potential buyers and how they like to shop, says Chicago commercial interior designer Mary Cook of Mary Cook Associates. Cook has merchandised thousands of model homes and apartments for discerning builders and developers of residential properties.
Before virtual staging
“Many millennials are very comfortable shopping for a home or apartment using virtual reality, digital renderings, or virtual walk-through renditions online, and even buying without stepping foot inside. But that’s very different from how many boomers like to purchase. They want to see rooms and furnishings in-person to know what works,” she says.
For example, she cites the repurposing of the Tribune Tower in Chicago, which transformed from offices to condominium residences. “Initially, the developer opened for sales before the model units were complete. Potential buyers were interested, but once furnished models opened, sales quickly accelerated. It made a huge difference for the older age group buying to see how rooms might be used, including turning a massive foyer into a gallery,” she says.
After virtual staging
Salesperson Franken had a similar experience taking over a condo listing in Chicago’s Hyde Park neighborhood. It was virtually staged and sat unsold. Franken decided to use contemporary furnishings she collected to physically stage the home. “I charged the seller $2,700 and dropped the listing price $6,000. It sold within four days,” she says.
But those like Bell of No Vacancy Home Staging say there’s room for both approaches. “Virtual isn’t meant to replace home staging but [to] offer another option. Both have evolved and will continue to do so,” she says.
BONUS: Starting the Conversation
One of the toughest parts of the staging process is starting the conversation with sellers. It’s not easy to ask that they remove all or some of their objects to make space for new furnishings, especially if they’re still living in the space. “Many are still reluctant, and you have to be careful never to say anything that’s insulting or seems a putdown of what they own,” says salesperson Beth Franken.
Traditionally staged living space
Instead, she suggests using stats and stories to share how staging can help before listing a house. “You can’t put something on the market twice,” Franken says. Staging expert Kristie Barnett agrees. “First impressions are felt, not thought, and take place almost instantaneously when someone enters a property.”
Both also suggest pointing out simple staging ideas that a salesperson or homeowner can do on their own:
Get rid of what won’t be moved to the next home.
Use hangers that match.
Remove about 60% of the items from closets and bookshelves.
Declutter glass-fronted cabinets and counters in full view.
“The eye needs to have an uninterrupted take on a room, and too many things, patterns, and colors distract,” Barnett says.
Showing photos of staged homes makes a significant difference, says salesperson Christopher Matos-Rogers. He uses his area MLS to pull up examples of other listings in their neighborhood that demonstrate how much better a well-staged, well-photographed home presents and performs. “Helping people see the difference is everything,” he says.
More ideas to share are in NAR’s 2019 Profile of Home Staging:
The median dollar value spent on staging was $400.
Twenty-eight percent of sellers’ agents said there were slight decreases in the time on market when a home is staged.
All rooms don’t need to be staged, but the most common to stage are the living room, dining room, kitchen, and owner’s bedroom and bath.
Barbara Ballinger is a freelance writer and the author of several books on real estate, architecture, and remodeling, including The Kitchen Bible: Designing the Perfect Culinary Space (Images Publishing, 2014). Barbara’s most recent book is The Garden Bible: Designing Your Perfect Outdoor Space, co-authored with Michael Glassman (Images, 2015).
Home security cameras are a great way to check in on your property, deter criminals, and provide video evidence when needed. The cost and complexity of systems can vary greatly. In this guide, we’ll go over the various security camera types and provide information about some of the popular options available.
Wireless Security Cameras
Wireless security cameras are a great entry point into home security. They allow you to watch a property remotely and are easy to install, but they do have some limitations. There’s often a delay in detecting motion, notifying users, and allowing them to view the camera’s footage, which can be frustrating for the user.
Battery-Powered Security Cameras
Battery-powered cameras rely on passive infrared sensors to conserve battery power. They also only record once motion is detected, which can result in some missing footage. The video is sent wirelessly over your home network and to the cloud. From there, you’re able to view it on your phone or other compatible device.
Knowing what’s available in smart-home technology is a value-add for agents selling new and existing homes. Check out more articles from The Ultimate Smart Home series.
Hardwired and Plug-In Cameras (Wi-Fi Enabled)
There are hardwired and plug-in versions of Wi-Fi cameras available which provides an advantage over having to recharge batteries. Footage can be typically viewed from an app on your phone, and it’s either stored in the cloud or backed up locally on a hub or micro-SD card. With some camera systems, you’re able to record 24/7, though a subscription may be needed.
Fully Wired Cameras
Fully wired cameras, such as those powered over ethernet, can store the footage on a local hard drive called an NVR. The footage can still be accessed from an app or computer, but it can also be viewed directly on the device by adding a monitor. Advanced smart homes can use the video feed from the NVR to bring up the live feed on any TV in the house.
Many security cameras come with features including detection zones, which limit notifications and recording to only designated areas within a shot—avoiding the street, sidewalk, or even movement within trees that could set some cameras off. Advanced systems can use artificial intelligence to determine if the movement is from a person, animal, or vehicle. These features typically require the camera to have a constant source of power and may require a subscription.https://www.youtube.com/embed/QqKu27RHM1w?enablejsapi=1
Price: $200 Subscription/Storage: A subscription for one camera is $3 per month or $30 for one year; a subscription for all cameras at one house is $10 per month or $100 a year. The subscription includes cloud-based video storage of up to 60 days. Video quality: Up to 4K Ecosystem: Amazon smart devices, such as Echo and Fire TV, and “Works with Ring”–compatible devices. Battery or hardwired: Multiple options for both Installation: Easy Detection: Hardwired versions have detection zones whereas battery versions adjust based
Price: $180 Subscription/Storage: Nest Aware is $6 a month or $60 a year and provides 30 days of event video history. Nest Aware Plus is $12 a month or $120 a year for 60 days of event video history and 10 days of 24/7 history. Video quality: Up to 4K Ecosystem: Google only Battery or hardwired: Both available Installation: Easy Detection: Can identify people and packages, including “familiar faces” with Nest Aware subscription.
Price: A single camera runs about $100; packages with a base station start at around $475. Subscription/Storage: Local storage available via Hub; to access cloud storage and advanced features, Arlo Smart subscription is required. The Premier Plan is $3 per month for one camera or $10 a month for up to 5 cameras, with up to 2k quality and 30 days of video history. The Elite Plan is $5 a month for one camera or $15 per month for up to five cameras, with up to 4k quality and 30 days of video history. Continuous video recording is available for an additional fee. Video quality: Up to 4K Ecosystem: Arlo App, Amazon Alexa, & Google Assistant Battery or hardwired: Both available Installation: Easy Detection: Smart Detect can identify people, animals, vehicles & packages.
Price: A single camera costs about $100; packages with a base station start at $200. Subscription/Storage: No monthly fees for local storage on Eury’s Homebase device, which comes with 16 GB of memory to offer approximately 180 days of storage. Cloud storage requires a subscription, which starts at $3 per month or $30 per year per device with 30 days of cloud storage. Otherwise, the fee is $10 a month or $100 per year for up to 10 cameras with 30 days of cloud storage. Video quality: Up to 4K Ecosystem: Eufy, Alexa, and Google Assistant Battery or hardwired: Both available Installation: Easy Detection: Activity zones and facial snapshot notifications
Price: Version 3 is about $30 Subscription/Storage: 12-second clips are saved for free to the cloud for 14 days and locally to a card in the micro SD slot. Video quality: 1080p Ecosystem: Wyze app Battery or hardwired: Both available Installation: Easy Detection: Custom detection zones; person and package detection available with CamPlus
Price: Cam 2 will be $35 but is currently available to preorder for $30; an outdoor cam is $159.99 and can be used as a doorbell; it is weatherproof and has motion detection, unlike Cam 2. Subscription/Storage: Standard package is 20 cents per day or $6 per month, which includes seven days of activity. A professional package is 66 cents per day or $19.80/month, which includes 30 days of storage and person detection. Video quality: 1080p at 30 fps Ecosystem: Abode app, Amazon Alexa, and Google Assistant Battery or hardwired: Plug-in Installation: Easy Detection: Activity zones, person detection included with pro plan, preview on notification
Price: Wi-Fi cameras start at $180, and a 4K NVR kit with four cameras starts at $650 Subscription/Storage: Free cloud storage is provided for 24 hours and local storage for 60 days available with Secure+ plan for $4.99/month Video quality: 1080p or 4k Ecosystem: Swann app Battery or hardwired: Battery, plug-in, or power over ethernet Installation: Wi-Fi system is easy to set up; NVR requires ethernet cables to run. Detection: Zones and identification
Price: Battery cameras start at $110; wired cameras start at $55, and power over ethernet cameras cost about $100 each. A kit with 4 cameras and a 4K NVR unit is around $470. Subscription/Storage: Free seven-day storage for one camera and 6.99 per month for 30 days of storage for up to 10 cameras. Video quality: 1080p and 4K options available Ecosystem: Reolink app Battery or hardwired: Battery, plug-in, and PoE options available Installation: Wi-Fi system is easy to set up; NVR requires ethernet cables to run. Detection: Adjustable zones
Price: $109.95 on website, but discounted elsewhere Subscription/Storage: Free 24-hour cloud storage, 7 days for $2.99/month, or 90 days for $9.99 Video quality: 1080p Ecosystem: Toucan app, works with Amazon Alexa and Google Assistant Battery or hardwired: Battery Installation: Had connectivity issues Detection: Customizable detection zones
Price: $59.99 Subscription/Storage: Locally on micro SD card with cloud storage available: 7 days costs $1/month, 30 days costs $3/month, Continuous recording is available when plugged in. Video quality: 1080p Ecosystem: Nooie app, Amazon Alexa, and Google Assistant Battery or hardwired: Plug-in Installation: Easy Detection: Customizable sensitivity
My Top Picks
Best Overall
My overall recommendation is a Reolink NVR system that uses PoE cameras. The app is easy to use and the base unit stores 24 hours of footage locally. If you’re not willing or able to run ethernet cables to the camera locations, Eufy is a great affordable route with a lot of features that work wirelessly.
Best Budget Option
Wyze Cam is a great budget option to check in on your property or pets, but we would not recommend it for primary security due to the short clips that may miss key moments.
Best If You Already Have a Security System
If you’re already paying for a subscription to Ring, Nest, Arlo, or Abode, adding additional cameras within those ecosystems makes a lot of sense. There is no reason to pay for two subscriptions and it will be nice to be able to access everything within one app.
Whenever possible, be sure to install cameras in a location with a constant power source. That way you do not need to worry about recharging batteries, and you will be able to access all the system’s features. The current best practice is to install cameras that are powered over ethernet and connected to an NVR.
